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General Assembly Kickstarts Special Pre-Launch Tech, Design and Business Classes in Singapore

Image above – The Observer

Singapore, April 2015 – (Press Release) – General Assembly, a global educational institution offering in- struction in technology, business and design, has begun its pre-launch “sneak peek” pro- gramming at GA Singapore at 113 Somerset Road. The official launch event will be May 15, from 6-9 pm.

General Assembly, which has 14 locations in the US, UK, Hong Kong and Australia, has more than 12,000 alumni from its full- and part-time courses worldwide. In Singapore, initial offerings will include classes and workshops focused on practical business, tech and design instruction, with part-time courses to follow in July.

From April 20, GA is offering a slate of pre-launch classes and workshops sure to be of in- terest to Singaporeans, including: What is data science?, Intro to user experience design, Coding for beginners, Digital marketing for everyone, Introduction to ruby on rails, Intro to the Singapore design community, How to make an iPhone app, Introduction to Google ana- lytics, Understanding mobile UX. These evening sessions range in cost from free to $35.

In January, General Assembly and the Infocomm Development Authority of Singapore an- nounced an agreement to collaborate in Singapore, leading to the global leading education provider setting up its first presence in Southeast Asia. Well-known for programmes where students level-up in the jobs they have or emerge prepared for roles as developers, user experience designers, and tech product managers, GA delivers actionable, practical and tactical skills for the 21st century workplace.

“We’re seeing tremendous interest here for General Assembly’s practical and pragmatic business, tech and design programmes,” said Riley Batchelor, Senior Regional Director, Asia Pacific at General Assembly. “We have built a vibrant, global student, entrepreneur and alumni community and we expect to play a leading role in the startup and tech ecosys- tem in Singapore. The nation is a hub of innovation and we’re looking forward to helping foster its growth.”

“As Singapore builds itself into a Smart Nation, there is a fast-growing need for more citi- zens who want to build tech with confidence. At IDA, we want to provide even more oppor- tunities for anyone interested in getting involved in the vibrant tech sector. Working with

GA, people can quickly learn exciting tech skills that will open new career opportunities for them”, said Steve Leonard, Executive Deputy Chairman IDA.

Since launching in 2011 in New York City, more than 240,000 students have attended courses on General Assembly campuses, taking part in the practical, learning-by-doing ap- proach to education that focuses exclusively on the skills most relevant to the 21st century economy. General Assembly’s growing community of students, alumni and employers are committed to improving equity and access across emerging fields in the technology indus- try.

About General Assembly

General Assembly is a global educational institution that is building a community of individ- uals empowered to pursue work they love through instruction and opportunity in technology, business and design. General Assembly offers full-time immersive programs, classes, workshops and online educational programming on the most relevant skills of the 21st cen- tury economy, including web development, user experience design, product management, digital marketing and data science. Headquartered in New York, General Assembly was es- tablished in early 2011 and has 14 campuses worldwide.




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